- A special event for the new prospects of rural tourism in Crete by ETAM S.A. on Friday, April 11, 2025
A significant event dedicated to rural tourism is to be hosted on Friday, April 11, 2025, by the Heraklion Cultural Conference Center. The event, with the theme “Rural Tourism Network – Rural Greece: the example of Crete”, is implemented by the Rural Tourism Network “epaithros” of ETAM S.A. and is addressed both to the members of the network and to the general public. The aim is to highlight the innovation and dynamics of agrotourism in Crete.
ETAM S.A., with a long presence in the field of rural tourism, has created the first Rural Tourism Cluster in Greece, with a pilot implementation in Crete. The “epaithros” network aims to upgrade tourist services and diversify the tourist product, highlighting the natural and cultural heritage of the island.
Through the network, tourism professionals have the opportunity to:
- Strengthen their competitiveness at national and international level.
- Enrich the tourist product with authentic experiences.
- Promote local identity and gain a strong position on the international tourist map.
Rural Greece: Integrated Experiences in the Cretan Countryside
The “epaithros” network responds to the growing demand for authentic experiences in nature. Through its digital platform, travelers can discover experiences such as:
- Hiking and cycling routes in unique landscapes.
- Visits to farms and acquaintance with traditional crops.
- Experiential activities with locals and local gastronomy.
Network members reap significant benefits, strengthening their position in an ever-evolving tourism environment with a focus on authenticity, sustainability, and experience.
RELATED TOPICS: Greece, Greek tourism news, Tourism in Greece, Greek islands, Hotels in Greece, Travel to Greece, Greek destinations, Greek travel market, Greek tourism statistics, Greek tourism report








