Premier Tax Free: 300% growth during the last three years

Premier Tax Free organized successfully its first workshop in Greece entitled “From Mass Tourism to Tourist Experience” in a central Athens hotel recently.

The Premier Tax Free Greece workshop aimed to offer tourism professionals deeper understanding of their customers and invite them to use new attraction techniques to discover their true capabilities.

As highlighted in the conference, tourism already plays a pivotal role in the Greek economy, but in its current state, fails to attain its full potential.

Premier Tax Free Greece boasts an eight-year presence in the Greek market this year and the meeting was hailed and attended by the Governor of Greece’s Independent Public Revenue Authority, Giorgos Pitsillis, who congratulated the organizers for their initiatives which have contributed generously to state coffers.

Premier Tax Free Country Manager for Greece Stavros Gesouras pointed out that the reduction of the buying limit below 120 euros promoted by Premier Tax Free brought a 40% increase in sales, increased the turnover in the domestic market as well as the state revenues from taxation and can therefore be considered an effective tool against tax evasion.

“Overall, during the past 10 years, Tax Free has reached a turnover of €1 billion, recording an increase of 300% in the last three years,” said Mr. Gesouras, adding that the service essentially constitutes “a all-year-round discount enabling increased sales and heightened satisfaction.”

Mr. Gesouras also presented the innovative Dynamic Currency Conversion (DCC) service, which allows tourists to make purchases in the currency of their countries at the current exchange rate, redistributing revenue in the Greek market that was previously lost to foreign banks.

He also revealed that Premier Tax Free has submitted a proposal to Greece’s Directorate General of Customs and Revenue to simplify and expedite the sealing process of vouchers and is currently planning the adoption of the Digital Tax Free servive in Greece.

About Premier Tax Free

Premier Tax Free is the international traveller’s preferred choice of Tax refund provider, delivering millions in Tax refunds every day to shoppers in over 55 countries. 

Established in 1985, Premier Tax Free has a wealth of knowledge in supporting shoppers throughout the VAT refund process. From pre-travel advice to destination shopping guides; providing local expertise and a Premier customer service experience. 

A truly international organisation, supporting over 150,000 retailers, from luxury designer brands such as CHANEL, Gucci and Dior to high-street favourites, such as Marks & Spencer’s and Topshop. As well as large well-known brands, you can also claim your Tax refund from independent boutique partners in hundreds of locations around the world. 

Tax Free shopping is available throughout Europe for non-EU nationals and Premier Tax Free provides you with reliable Tax refund on behalf of the local governments. Also available in Singapore, Norway and Switzerland where all non-nationals can shop and claim. 

Claiming your refund could not be easier; with multiple options for how you receive your money and a network of over 600 refund locations, visit the ‘How To’ section of our website to discover the four simple steps for processing your claim.

Your Pass to Tax Free Shopping

Download the Premier Tax Free app and sign up to Premier Pass to receive your unique Tax Free shopping ID, allowing you to avoid manual completion of Tax Free forms and recording your voucher numbers for seamless refund tracking. 

The new app will assist you by locating eligible stores, Customs approval points, refund points, and allowing you to track the status of your refunds – wherever you are in the world.  

Your Premier Pass ID will store your details and Tax Free shopping preferences, saving you time and effort when completing your Tax Free forms. Simply download from the Apple Store or Google Play store today and present your Premier Pass in-store. 

Read more here.

RELATED TOPICS: GreeceGreek tourism newsTourism in GreeceGreek islandsHotels in GreeceTravel to GreeceGreek destinations Greek travel marketGreek tourism statisticsGreek tourism report

 

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