Granddaughter of Estée Lauder inspired for new perfume by Aegean Sea in Greece

Holidaying in Greece offers many cherished memories that are made among the amazing sun, sea, sand and blue sky. These delightful moments of the Mediterranean have apparently captivated Aerin Lauder, granddaughter of Estée Lauder and creative director and founder of Aerin Lauder.

“I’m inspired by the sun, water, sky, and beach,” she told Vogue magazine.

When it came to dreaming up the smells and qualities of her next fragrance, Lauder sought out one of her happiest vacation memories as her muse. In a nod to the sparkling ripples of azure water, the smell of sea salt in the air and the beautiful aromas of orange blossom and neroli; the latest fragrance from Aerin is an homage to everything the brand’s founder loves about the Aegean Sea in Greece.

“I have always loved travelling to the Mediterranean,” notes Lauder. “Growing up, I was fortunate to spend some time there, and I fell in love with the coast, water and spirit. Aegea Blossom represents my love of the sea and sailing in the Mediterranean.”

Taking cues from Aerin’s Mediterranean Honeysuckle scent, Aegea Blossom is a reimaging on that iconic scent but creates new depth and luminous floral notes with the addition of orange flower and neroli, which are both flowers that can be located growing along the hills of the Mediterranean region.

RELATED TOPICS: GreeceGreek tourism newsTourism in GreeceGreek islandsHotels in GreeceTravel to GreeceGreek destinations Greek travel marketGreek tourism statisticsGreek tourism report

Photo Source: Wikimedia Commons License: CC-BY-SA Copyright: Estée Lauder Companies website


 

 

 

 

+ posts

Subscribe to our Newsletter

Follow Us

NEWS FEED

Visit Vavoulas Website
Amaronda Hotel — Book Online