Athens was selected as Europe’s Leading City-break Destination at the World Travel Awards 2024, in a ceremony in Berlin on Wednesday, ANA reports.
The top award was received by the CEO of the Company of Development and Tourism Promotion of the Municipality of Athens (EATA) Ioannis Georgizas.
Athens’ distinction at the 31st World Travel Awards seals the long-term strategy and efforts of the Municipality of Athens through the “This is Athens” program over the past decade for the city’s sustainable tourism development. This is attained through its promotion and recognition as a competitive city-break tourist destination, attracting visitors 12 months of the year. In 2023, Athens achieved a new record in international arrivals, surpassing 7 million visitors.
One of the top tourism expos in Europe, ITB Berlin, is being organized this week (March 5-7), and Athens is participating with a dedicated space at the Greek National Tourism Organization’s booth.
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