The Hoteliers Association of Crete held its first regional meeting of its Board of Directors on Friday, September 5 in Chora Sfakion, in a symbolic but also substantial initiative to strengthen its regional presence.
The meeting was hosted in the hall of the cultural center of the Municipality of Sfakion, in the presence of the Mayor Mr. Yiannis Zervos, the Deputy Regional Governor of Tourism of Crete Mr. Kyriakos Kotsoglou, the former president of the Hoteliers Association of Chania and current deputy president of POX and vice president of finance of SETE Mr. Manolis Giannoulis, and the representative of the hoteliers of the region and member of the Board of Directors of the Hoteliers Association of Chania Prefecture Mr. Nikos Dourountos.
Mayor Zervos informed those present about the possibilities for further development of the Municipality as a complete tourist destination, and the measures taken to preserve the particularities and natural beauty of the area.
The Deputy Regional Governor for Tourism, Mr. Kotsoglou, made a brief report on the current tourist season and then developed the strategic goals and promotional actions for 2026 planned by the Region of Crete, such as presence at Tourism exhibitions and road shows, attracting new markets, digital campaigns, promotion of thematic tourism – extension of the tourist season, etc.
The President of the Crete Hoteliers Association, Mr. Manolis Stamatakis, stated: “The decision to convene in Chora Sfakion reflects our desire to be close to every corner of Crete. The tourism development of our island must have a regional dimension, with an emphasis on sustainability, respect for the environment and support for the local community.
As the Association points out, “this initiative of ours is the beginning of a series of regional meetings, aiming to effectively connect the Association with all members of the island and to record the specificities and needs of each region. We warmly thank both the Mayor of Sfakion, Mr. Yiannis Zervos, and our member, Mr. Nikos Douroundou, for the impeccable and generous hospitality they provided us, demonstrating in practice how deeply rooted their feelings are in the concept of hospitality.”








