Alibaba sells around 40 million parcels to the Chinese market daily, while Amazon around 6-7 million, Christina Fontana, senior manager business development of Alibaba said on Wednesday.
Addressing a special event organised by the Athens Chamber of Tradesmen, Mrs Fontana, presenting the Tmall Global platform said it was one of Alibaba’s 35 platforms, covering b2c exports and said that already 13 Greek enterprises were active in this platform (Folli Follie, etc), adding that commercial access in the Chinese market was not an easy case as it required plan, goals and understanding of the Chinese culture, to have good results.
The platform gives the opportunity for early access in the Chinese market without physical presence, so that a company can obtain the data and to be able to obtain the necessary infrastructure on Chinese soil in the next two to three years.
The cost for participating in the Tmall gate ranges from 5,000 US dollars to 10,000 US dollars, depending on the product, while companies are obliged to pay a commission on sales ranging from 1-5 pct and an additional 1.0 pct for cross-border commerce.
Mrs Fontana said the platform offered to a Greek partner real-time statistics, such as demographic data, age profile of consumers and the region of origin.
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