TUI Musement, the business unit of the TUI Group, is expanding its portfolio by integrating 750 multi-day tours into the TravelExchange platform, via an API connection. This partnership enables more than 2,600 travel agencies and tour operators, operating in 92 countries, to gain direct access to TUI Musement travel products in over 30 destinations worldwide.
The new technological infrastructure offers real-time availability data, updated prices and instant booking confirmation, making the process faster and more efficient for tourism professionals. The portfolio includes different types of trips: guided tours, seat-in-coach programs, driving tours and mini cruises.
According to TUI Musement Chief Product Officer Barbara Casdorff, this move is part of the strategy for greater distribution of multi-day trips through technological solutions that respond to the real needs of the industry.
For TravelExchange, Business Development Director Benoit Demonsant described the partnership as a “significant milestone” for the distribution of multi-day trips on a large scale through the B2B channel.
The new trips cover destinations such as Thailand, Costa Rica, Spain and Italy, giving partners the opportunity to offer more diverse and flexible options to travelers.
