A year after Alltours CEO Willi Verhuven announced a significant expansion of its exclusive product portfolio, the company is taking a big step forward: in the summer of 2026, the Alltoura Club Hotels brand will more than double its network, adding eight new hotels.
After the first phase of development for the 2025 season, when three new properties were added in Rhodes, Crete and Antalya, Alltours is now moving forward with a dynamic entry into two new markets — Bulgaria and Tunisia — countries that, as the company points out, stand out for their “excellent quality-price ratio”. In Rhodes, it also adds the four-star Sunrise Beach and in Kos, the Akti Coast. In Turkey, the portfolio expands from one to five units.
The new hotels in detail:
Strengthening the Greek islands
In Rhodes, the new four-star Sunrise Beach brings the island’s Alltoura Club Hotels to four. The complex has 230 rooms, five swimming pools, a heated indoor pool, a hammam and a special area for children, the Club Alltourini. In Kos, the brand is strengthened with Akti Coast, another four-star hotel with 341 rooms.
New units in Bulgaria and Tunisia
In Tunisia, the chain will debut with One Resort Aquapark in Skanes. The four-star family hotel, located directly on the beach, has 486 rooms, three swimming pools, a water park with nine slides and a tennis court.
In Bulgaria, the first Alltoura Club Hotel will be the Imperial Resort in the popular Sunny Beach destination. The hotel has 494 rooms, at least 25 sq m each, as well as two swimming pools for adults and two for children.
Strong presence in Turkey
Turkey remains a strategic market for Alltours, with the portfolio expanding from one to five units. In Side, the 4.5-star Side Prenses Resort & Spa (341 rooms) and Sidekum (197 rooms) are added. Near Bodrum, Lucas Didim (295 rooms) joins the group, while in the Kusadasi area, the five-star Palm Wings Beach Resort & Spa in Long Beach will be Alltoura’s flagship in Turkey, with 346 rooms, including luxurious swim-up suites.
Alltoura: A “Club Experience” for Everyone
Alltours describes Alltoura as a “club-style hotel brand” aimed at families, couples and solo travelers. The concept focuses on active holidays with a rich entertainment and sports program, at competitive prices.
