The Institute of the Association of Greek Tourism Enterprises (INSETE) participated as a partner in the European Erasmus+ TourXpeRience Project at the Forum on Vocational Excellence 2025, the leading European forum for excellence in vocational education and training. During the Forum, INSETE:
Participated in thematic workshops on inclusion and diversity, the use of Artificial Intelligence and new communication strategies.
Visited model educational institutions in Denmark, studying the “Danish model for excellent development of educational content and learner frameworks”.
Strengthened international collaborations with educational institutions, COVEs and labor market representatives from across Europe.
INSETE particularly emphasized the use of experiential learning through VR and the use of Artificial Intelligence in tourism education, underlining that the future of tourism training is shaped through collaborations, exchange of experiences and new ideas, with an emphasis on innovation and the European dimension.
INSETE is the research and educational arm of SETE, aiming to promote knowledge, innovation and sustainable development in Greek tourism. It provides educational programs, studies and projects that enhance the skills and competitiveness of professionals in the sector, while actively engaging in the development of innovative training tools and digital solutions.








