CHOOSE GREECE participated for the fourth consecutive year at TRAVEL NEWS MARKET, Sweden’s leading B2B travel exhibition, which took place on November 27, 2025 in Stockholm, at the ANNEXET ARENA.
TRAVEL NEWS MARKET is one of the most important networking platforms in Scandinavia, bringing together travel agencies, tour operators, travel planners, MICE professionals and destination experts. With scheduled meetings, seminars, speeches and an official gala party, the conference offers unique opportunities for professional collaborations and destination promotion.
The Greek presence was particularly dynamic, with the participation of the Region of Crete, the Region of the North Aegean, the Region of the Peloponnese, the Loutraki Tourist Organization, Experiences Kalamata and, of course, the Municipality of Chania, which was at the center of the interest of the Scandinavian market.
The CHOOSE GREECE PROJECT is under the auspices of the Hellenic Tourism Organization (HTO), strengthening the strategic promotion of Greece as a leading, modern and quality destination in the international market.
