Agios on SUP 2024 confirmed for another year its decisive role in the tourism and economic development of the Agios Nikolaos region, recording impressive results both in terms of participation and economic impact while paving the way for the anniversary event in 2025.
The 2024 event in Agios Nikolaos achieved significant visitor attraction and positive visibility, strengthening the local economy and the region’s reputation as a leading sports tourism destination. The following are the useful results of the survey conducted on the participants:
Visit Rate and Economic Impact
With an estimated total of 751 visitors, the event generated approximately €226,239.00 in direct costs for the participants, while the total economic support for the region is estimated at €422,598.00. This results in an average cost of stay per visitor, excluding travel costs to Agios Nikolaos, of €562.69 or €136.55 per day – significantly higher (+56.6%) than the average daily cost of visitors to Crete (€87.2).
Visitor Spending
*Average Spending per Day (Food and Amenities): €63.45
*Accommodation Cost per Night: €73.10
*Average Length of Stay: 4.1 Days
Visitor Satisfaction
Visitors rated their experience with a score of 4.5/5, indicating their positive experience with both the race organization and the local services, which also received a high rating (4.4/5), with 89% stating their intention to visit again.
Impact Overview
a) Economic Dimension
*Significant boost to the local economy during the off-peak tourist season
*Higher average spending by the typical visitor
*Dispersion of revenue across various sectors of the local economy
b) Tourism Development
*Contribution to extending the tourist season
*Enhancing the international visibility of the destination
*Developing high-level sports tourism
c) Long-term Benefits
*Generating repeat visitors
*Strengthening the destination’s brand name
*Attracting high-spending visitors
*Developing a specialized tourism product
Agios Nikolaos on SUP: 10 Years of Success & Growth
Starting as a local event in 2015 and gradually evolving into an international institution, Agios Nikolaos on SUP, completing 10 years of dynamic presence, has been established as a landmark institution for the Agios Nikolaos region.
2025 marks the 10th anniversary of Agios Nikolaos on SUP, confirming its establishment as an institution with a lasting positive impact on the economy, tourism, and sports community of the region. The development of sports tourism, the strengthening of the destination brand name, and the creation of repeat visitors are strong advantages for the supporters of the event.
The success of Agios Nikolaos on SUP proves that sports can be a growth lever for tourism, creating added value for both the local community and the entities investing in the event.
See you in 2025
May 3-4, 2025
ICF SUP WORLD RANKING EVENT
Greek Championship – Long Distance SUP
Greek Cup – Technical SUP
RELATED TOPICS: Greece, Greek tourism news, Tourism in Greece, Greek islands, Hotels in Greece, Travel to Greece, Greek destinations, Greek travel market, Greek tourism statistics, Greek tourism report
