- Spain, Greece, and Turkey remain the most popular destinations for TUI customers in the summer of 2025, according to the data provided by the group on the occasion of the review of the first quarter of the new financial year (October – December 2024) and for the bookings so far.
For the summer of 2025, average prices are 4% higher than the previous year. As noted, the positive overall booking dynamics for the winter of 2024-25 and for the summer of 2025 continue, with current bookings increasing by 2% compared to last year.
The number of travelers in the October-December quarter increased by 6% year-on-year to 3.7 million, resulting in TUI’s revenue increasing by 13% to 4.9 billion euros.
The group’s underlying earnings before interest and tax for the first quarter rose to 50.9 million euros from 6 million euros in the same period last year.
The number of travelers taking dynamic package holidays rose by 18% to 700,000. TUI predicted “great growth opportunities” in this sector in the future.
The positive booking momentum in recent weeks shows that consumers continue to prioritize their holidays, TUI underlines.
TUI CEO | Positive momentum for 2025
CEO Sebastian Ebel said:
“The first quarter shows that we are on track for further growth for the full year.
“People prioritize their holidays even in times of change and economic risk. The hotel and cruise sectors are growing continuously and are particularly profitable.
“With the Group’s transformation that has begun, we are strengthening the tour operator business in the core European markets. To reduce dependence on Europe, we are focusing on new growth markets in Southeastern Europe, Asia, and Latin America.”
He added: “TUI is strategically positioned. Thanks to our integrated business model, we create synergies between the two business areas Markets + Airline, with our tour operators and airlines, and Holiday Experiences, with our own hotels, cruise,s and Tui Musement.
“The roadmap is clear – we are accelerating our transformation and aiming for global growth. We set the course for this last financial year and will continue consistently on this path in 2025.
It is noted that the rating agency Fitch has given TUI a BB credit rating with a stable outlook. “This marks our return to pre-pandemic levels,” TUI commented on this assessment of the company listed on the Frankfurt Stock Exchange.
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