Signs of steady growth with a significant boost in cruises were recorded by German travel agencies in August 2025, according to the monthly German tourism market index ta.ts Travel Agency Mirror.
The total invoiced turnover of travel agencies increased by 0.7% compared to August 2024, while on a cumulative basis since the beginning of the year the increase is 0.6%, essentially remaining at last year’s level.
Tourism revenues, including cruises, increased by 6.1% on an annual basis and by 7.7% cumulatively.
Cruises on the rise, airline tickets down
The cruise industry is showing particular momentum, with sales in August soaring by 22% compared to the same month last year, while since the beginning of the year the increase has reached an impressive 21.8%.
On the contrary, the airline ticket sector recorded a 3.5% drop in August compared to 2024 and a total decrease of 3% since the beginning of the year. The number of tickets issued decreased by 2.8% on a monthly basis and by 3% cumulatively. At the same time, “other sales” fell by 3.2% compared to last year and by 2.7% overall.
Positive trend in new bookings
Incoming orders for tourist reservations in August increased by 5% compared to the previous year, while cruises in particular recorded a 13.4% increase.
The backlog of bookings for trips until October 2025 is essentially at the same level as last year (+0.1%), with the cruise sector standing out again, recording an increase of 8.2%.
