For more than a decade, Saronic Ferries has been the constant travel companion of hundreds of thousands of visitors to the Saronic Gulf, offering not just transportation, but also pleasant travel experiences. With roots in three generations of shipowners, as it is emphasized, the company remains a large “family” of people of the sea, who know and deeply love the place, the islands, and their passengers.
Saronic Ferries is now entering a new era, as signaled by the new corporate identity it presented. “With new colors, a new log,o and an air of renewal, the company inaugurates a future full of innovation and sustainable development, remaining true to its values”, it states characteristically.
The new corporate identity is inspired by the natural beauty of the Saronic islands and the colors that characterize it: the deep blue of the sea, the bright turquoise of the coast, the warm orange of the traditional houses, and the bright yellow of the sun.
Artemis – The new travel companion
The dominant element in Saronic’s new identity is Artemis, the well-known seabird that always accompanies its ships on their way to Aegina, Agistri, Methana, and Poros. Independent and dynamic, but always tied to the sea, the beloved Saronic seagull becomes the central symbol of the new identity, reflected in Saronic’s motifs, logo, and new brand. Just as Artemis flies tirelessly over the waters of the Saronic, accompanying ships on every journey, Saronic remains steadfastly by its travelers’ side – a friend at sea, a reliable companion on the journey.
In 2025, Saronic will welcome its new, sixth passenger-carrying ship, while at the same time, it is designing the first fully electric ship in Greece.
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